TRACTION BUSINESS ADVISORY WEBINAR

SALES MASTERCLASS:

 FOR ACCOUNTANTS AND ADVISORS WANTING TO EXPAND THEIR PRACTICES

This TRACTiON webinar is an essential masterclass for all Accountants and Advisors looking to improve their sales and lead generation process to make it effortless for their team to generate new revenue streams and grow the existing client base for their practices. 

Our Facilitators, Aidan Parsons and Brad Eisenhuth, have personally worked with hundreds of practices seeking to develop a genuine and 'client-centric' business advisory offering that is effective for any business in any industry and ultimately scales without the burden of technologies. Unlike many in this space, our Directors have developed their own highly successful business advisory and transformation consultancies from which their model is adopted with brilliant results.

In this masterclass, they will share proven sales methodology and insider tips for accountants and advisors on:

  • How to change your perspective and overcome your fear of "selling"

  • Building a repeatable lead generation process ​for your practice

  • Installing a 6-stage conversion process to measure and scale reliable "sales"​

  • How to close and onboard advisory clients reliably and safely​

  • How to make "sales" the norm in your team and effortlessly bring in new work

Do you want to make "sales" and expand your practice consistently and effortlessly?

REGISTER BELOW TO WATCH THE RECORDING

Watching this webinar goes beyond an opportunity to step back and reflect on your own journey, it's also a chance to give and have an impact on something greater. For every attendee to our webinars, we donate to our partner B1G1 who supports communities who need it the most all around the world via education, environment and nutrition programs.

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MEET THE FACILITATORS

AIDAN PARSONS

FOUNDER & DIRECTOR - BUSINESS ADVISORY PRACTICE DEVELOPMENT- BUSINESS TRANSFORMATION

Unlike most in this space, Aidan has a track record of founding and running his own highly successful advisory practice, Keystone Executive Coaching, designed on an ‘on results’ model that guides and shapes businesses to reach their desired future state. With our team, as a lead facilitator and consultant, Aidan helps our clients in professional practice sustainably build, grow and develop a genuine Business Advisory offering to achieve exceptional results in the installation of their Business Advisory service line. He has also been integral in designing the Business Advisory Accelerator in partnership with Chartered Accountants ANZ.

Business should provide for your life, not take from it. With the right strategy, systems and tools, you can achieve excellent outcomes with your business. Aidan uses a combination of behavioural insights and business expertise to help you apply tested, practical solutions to
solve your business challenges. Plus, you’ll develop an innovative, positive and agile mindset that will position you for long-term growth and bring you the kind of life you’ve always wanted.

BRAD EISENHUTH

CHANGE & BUSINESS TRANSFORMATION - ORG CULTURE - BUSINESS ADVISORY PRACTICE DEVELOPMENT 

Brad is the Founder and CEO of the award-winning team at The Outperformer, a management consultancy offering strategic business change business advisory services to a diverse range of large corporates and teams. Brad has worked with the accounting and finance profession for 15 years and developed the Business Advisory Accelerator concept for CA ANZ, which was created around best-practice frameworks and models that are applied in his practice by his team and leading advisory firms.

Brad’s work has spanned across large scape organisations such as Bacardi, Woolworths, University of Sydney, Novo Nordisk, NEXTDC, Reckitt Benkiser, Sanofi, Wespace and many others, as well as many successful SME organisations. He has featured in Australian Finance Review, Sydney Morning Herald, Accountants Daily, CFO University, Acuity and many other publications on the future of work, automation, finance and accounting, and business culture.

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